Your Working Life | July 24, 2025: The Power of No in a World That Demands Yes with Dr. Sunita Sah

The Power of No in a World That Demands Yes with Dr. Sunita Sah

How many times have you wanted to object, disagree, or opt out of something—but ended up swallowing your words, shaking your head, and just going along? In her groundbreaking new book, DEFY, a former physician and award-winning organizational psychologist Dr. Sunita Sah delves deep into why the pressure to comply is a corrosive and often invisible force in our society.

With her own revelatory research, she radically transforms our idea of defiance from a misunderstood negative trait into a crucial, positive force for personal and societal change. Taking us through her five stages of defiance, Dr. Sah equips readers with the tools to unleash the power of a “True No.” At the core of DEFY is a profound analysis of why we often say yes when we shouldn’t, and how to say no when it matters most.

Drawing on her story as a woman scientist of color, as well as her original research and insights from multiple disciplines including psychology, ethics, law, medicine, organizational behavior, sociology, and philosophy, Dr. Sah reveals the critical need to rediscover our core values. She explores how we are neurologically, psychologically, and socially pressured to comply, and what we can do to train ourselves for conscientious resistance and reclaim our agency.

Read more on CarolineDowdHiggins.com.